Billboard over Pearce Knitwear Store
Title
Billboard over Pearce Knitwear Store
Description
This photo shows a busy street corner in Madison. A billboard on top of one of the buildings advertises the interurban rapid transit service of the Milwaukee Electric Railway and Light (TMER&L) Company.
Rapid Transit Route Madison Milwaukee Terminal Union Bus Station 7 trips daily each way to the new course Pearce Knitwear Store United Cigar Madison D. Mueller Collection C. S. 6/75
Subject
Transportation
Advertising
Billboards
Milwaukee Electric Railway and Light Company
Milwaukee Electric Lines
Electric railroads
Street-railroads
Buses
Brick buildings
Automobiles
Source
Recollection Wisconsin
Language
English
Type
image
References
http://content.mpl.org/cdm/ref/collection/HstoricPho/id/13463
Collection
Citation
“Billboard over Pearce Knitwear Store,” Center for Knit and Crochet Digital Repository, accessed November 10, 2026, https://digital.centerforknitandcrochet.org/items/show/32818.
Added by Rebecca Keyel

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